Go big or go home
It’s always a challenge to stand out at BookExpo Canada’s trade show, so this year McGraw-Hill Ryerson decided to go big – literally – by featuring large blow-ups of some recent and upcoming titles at their booth. (Photo courtesy of McGraw-Hill Ryerson.)
From left: McGraw-Hill Ryerson’s Eastern Canada sales representative Sandra Jamieson, publicity manager Doug Blair, and director of marketing Claudia Hawkins.