Comments on: Random House teams up with Globe for litfest http://www.quillandquire.com/blog/index.php/2009/01/22/random-house-teams-up-with-globe-for-litfest/ Daily updates from the blog division of Quill & Quire, Canada's magazine of book news and reviews Sun, 12 Feb 2012 21:47:00 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Ruth Seeley http://www.quillandquire.com/blog/index.php/2009/01/22/random-house-teams-up-with-globe-for-litfest/comment-page-1/#comment-189277 Ruth Seeley Thu, 22 Jan 2009 20:08:35 +0000 http://www.quillandquire.com/blog/?p=2806#comment-189277 I see this working in the same way the Harbourfront Reading Series started to really work once they started selling tickets. I used to go to readings when they were free and would see maybe 20 people in the audience. Put a price tag on admission and suddenly the place was swamped. I think the day of the trade show is over, and not just for the publishing industry. They were always expensive, wasteful, time-consuming events - and I doubt anyone could ever actually prove ROI. I see this working in the same way the Harbourfront Reading Series started to really work once they started selling tickets. I used to go to readings when they were free and would see maybe 20 people in the audience. Put a price tag on admission and suddenly the place was swamped.

I think the day of the trade show is over, and not just for the publishing industry. They were always expensive, wasteful, time-consuming events – and I doubt anyone could ever actually prove ROI.

]]> By: angel guerra http://www.quillandquire.com/blog/index.php/2009/01/22/random-house-teams-up-with-globe-for-litfest/comment-page-1/#comment-189274 angel guerra Thu, 22 Jan 2009 18:28:37 +0000 http://www.quillandquire.com/blog/?p=2806#comment-189274 Good on Random. They stepped away from BookExpo with a purpose. and the new initiative can only be good for authors and booksellers. When a publisher chooses to talk directly to the book buyer that can only be good for authors and booksellers. BookExpo should always have been opened to the public like the car show and the home show. If Random does bring on other publishers or Random's great idea leads to a new book trade show then the industry will be better for it. An act of enlightened thinking. Good on Random. They stepped away from BookExpo with a purpose. and the new initiative can only be good for authors and booksellers. When a publisher chooses to talk directly to the book buyer that can only be good for authors and booksellers. BookExpo should always have been opened to the public like the car show and the home show. If Random does bring on other publishers or Random’s great idea leads to a new book trade show then the industry will be better for it. An act of enlightened thinking.

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