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Ramona the star

After resisting for decades, author Beverly Cleary has finally agreed to allow Hollywood’s Babylonian whores to have their way with her most famous creation, Ramona Quimby. In an article published in the San Francisco Chronicle, Cleary — who turned 90 last month — explains why she was so anti-film for so long. “I was afraid that no one could really capture the spunky character of Ramona,” Cleary says. Cleary is even less enthusiastic about all the commercial offshoots that come with modern moviemaking — i.e., Ramona toys — and states that she is simply “not interested in making kids into consumers.” This feeling extends even into the realm of children’s publishing. “Kids should borrow books from the library and not necessarily be buying them,” Cleary says.

Can you hear her publicists screaming?

(thanks to the Arts Journal for the link)

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Read the article on Beverly Cleary in the San Francisco Chronicle:

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