Long live the pocket book
In USA Today, an article discusses the new “premium” format due to replace mass-market paperbacks. While Leslie Gelbman of Penguin blames the shift on the Oprah Club – its selections almost always come in trade paperback – Bantam Dell’s Irwin Applebaum says he doesn’t want to “monkey around” with the new format. Meanwhile, The Literary Saloon argues: “Trade-paperbacks are unwieldy, hard to handle and hold and, especially, to lug around. Pocket-books are a wonderful thing – indeed, we’d actually be willing to pay a premium for that format!”
Related links:
Click here for the article from USA Today
Click here for the response from The Literary Saloon
