MAIN EDITION

Single unit      $   820.00

Double unit     $1,295.00

1/2 page          $1,725.00

Calendars/Journals  (single unit)   $  410.00

Promote a series as a single submission to maximize marketing dollars.

Young Readers Edition

Single unit      $   810.00

Double unit     $1,095.00

1/2 page          $1,595.00

British Columbia Edition

Single unit     $275.00

Double unit   $480.00

1/2 page         $685.00

Submission deadline: May 3, 2012.

PRINT MARKETING THAT WORKS!

“With the decline in newspaper readership, and the high cost of radio and television advertising, Books for Everybody has become the focal point of our marketing plan. In the past two years, we have used the post office to deliver over 2000 copies to homes in areas of the city that don’t traditionally shop in independent stores, resulting in an increase in business from those neighbourhoods; we had new customers telling us how excited they were to receive a catalogue with so much information about new books.

“ The Books for Everybody catalogue is a great marketing tool for both publishers and retailers. It is one of the only forms of advertising that allows for direct feedback from customers on how they heard about both the books they are ordering and the store itself.

“ BFE also has longevity: people still pick up the catalogue from our front desk two months after Christmas.”

– Tammy Grieve, Greenley’s Bookstore, Belleville

• • • • •

“We are getting calls today from happy customers that just got their catalog in the mail.”
(email sent October 18, 2010, Bronwyn, Words Worth Books)

“It happens every year: we know exactly when people get the catalog in the mail because that day we get tons of customers coming in with BFE marked up with recipient’s names on the different books. We also get multiple calls from customers inquiring if we have stock of the books for everyone on their list. It is a great way to sell books during the holidays and is a valuable tool for us, and our customers dearly appreciate it! These calls and customer visits don’t stop until long after the coupon has expired.”

– Bronwyn Addico, Words Worth Books, Waterloo

FALL/HOLIDAY EDITIONS 2011

With CBA’s National Conference planned for  May 13-15, this year’s Books For Everybody selection process for the national holiday editions will take place earlier in order to have a list in place.

• April 21                       • Submission deadline
• by May 13                    • Selections announced
• May 13-15                             • CBA National Conference
• early June               • Deadline for submissions – BC Edition
• June 13/June 29                 • Listing forms/cover files due
• late Sept./early Oct.           • Catalogues arrive in store
• Oct./Nov.                               • Additional distribution TBC

MAIN EDITION

• single unit     $820
• double unit    $1,295
• 1/2 page         $1,725
• Calendars/Journals  (single unit)   $410

YOUNG READERS EDITION

• single unit     $800
• double unit    $1,095
• 1/2 page         $1,595

BC EDITION

• single unit      $275
• double unit    $480
• quad unit        $685

Wednesday, February 9         Deadline for submissions

Tuesday, February 22             Publisher notification of selections

Monday, February 28             Listing forms/cover files dues

Mid-April                                    Catalogues arrive in stores for distribution

early May                                    Globe and Mail online

Saturday, May 7                       Globe and Mail distribution
(national home delivery)

Special rates available for this Spring/Summer edition

Download Submission Form Spring/Summer 2011 here

Download Full Information Kit Spring/Summer 2011 here

Single unit                                            $715

Double unit                                          $1,125

1/2 page                                                $1,725 (availability tbc)

Special Combo Rate                          $1,085
• single unit BFE
• 1/12 page Canadian Family Summer Book Guide issue
(on-sale date June 9)

Contact us for more details, information package and submission form at aberki@booksforeverybody.com

]]> http://www.quillandquire.com/bfe/?feed=rss2&p=1008 0 http://www.quillandquire.com/bfe/?p=997 http://www.quillandquire.com/bfe/?p=997#comments Wed, 20 Oct 2010 18:38:54 +0000 aberki http://www.quillandquire.com/bfe/?p=997 “We are getting calls today from happy customers that just got their catalog in the mail” [via the BFE bulk-mail program] email received October 18. “It happens every year – we know exactly when people get the catalog in the mail because that day we get tons of customers coming in with it marked up with recipient’s names on the different books. We also get multiple calls from customers inquiring if we have stock of the books for everyone on their list. It is a great way to sell books during the holidays and is a valuable tool for us and our customers dearly appreciate it! Theses calls and customer visits don’t stop until long after the coupon has expired.”

ps.   They look great!

Bronwyn, Words Worth Books, Waterloo

www.wordsworthbooks.com

Mark, Titles, Hamilton

www.bookstore.mcmaster.ca

“Just a quick e-mail to say I think this year’s BFE looks great. The new format is terrific.”

Gary, Fundamentals Books & Toys, Stratford

2010 BFE Title List – Fully Updated

2010 Full Information Kit

2010 Purchase Order

2010 Sample pages – MAIN BFE, Young Readers Edition, and BFE BC

•

•

•

BRITISH COLUMBIA EDITION

2010 BFE BC Title List

2010 BFE BC Information

Sample BC Catalogue – 2009 – Digital Edition

Main Cover for download

Young Readers Cover for download

to highlight British Columbia authors,
BC published titles
& books of special relevance to BC readers

“The BC Edition, in combination with the national catalogue is what makes BFE fully representative of our store.
– Garry MacGregor, Volume One Bookstore, Duncan

The BFE BC program includes:

• Community-specific promotion by booksellers (40,000 copies) as of October
• Personalized digital editions for e-distribution and retailer web sites

• Saturday, November 27, 2010 – Globe and Mail home delivery in British Columbia (22,000 + copies) – included in combination with Main and Young Readers editions

• Distribution on BC Ferries  (5,000 copies) as of early October

SUBMISSION DEADLINE IS : Wednesday June 23

NB: 10% discount on advertising costs provided with two or more titles submitted to BFE British Columbia Edition

2010 BFE British Columbia Edition – Information Sheet / Rate Card

2010 BFE British Columbia Edition – Submission Form

Sample Catalogue – 2009 – Digital Edition

Publishers please note: for submission information please see previous post.

LATE SUBMISSIONS & ADDITIONAL INFORMATION

Late Submissions

Late Subs Voting Sheet

Additional Covers

Main Preview

Kids Preview

YOUNG READERS EDITION

Children’s: Titles A-F

Children’s: Titles G-P

Children’s: Titles R-Z

YA Fiction & Non-Fiction

VOTING SHEET

EXCERPT

Children’s – Fishing With Gubby

NEW – Children’s – Giraffe & Bird part 1 part 2 part 3

NEW – YA Fiction – Burn

NEW – YA Fiction – Home Truths

MAIN EDITION

Art & Photography

Business-Entertainment

Fiction

Food & Drink

Health-Nature/Science

People-Politics

Reference-Spirituality

Sports-Travel

VOTING SHEET

EXCERPTS

NEW – Fiction – Acts of Evil

NEW – Food – Go Nuts

Art- George McLean

Fiction – Case Against Owen Williams

Fiction – Her Mother’s Daughter

Fiction – Rudy Wiebe: Collected Stories

Fiction – Solitaria

Fiction – Therefore Choose

Fiction – You Comma idiot

Food – Bison Delights

Food – Work of Her Hands

History – Travel Journals of Tappan Adney

People – Day John Lennon Died

People – Lifting the Silence

People – Out of Grief, Singing

Spirituality – Compassionate Messenger

In addition to the core distribution of Books For Everybody catalogues to consumers via independent booksellers:

BFE is pleased to be working with Authors at Harbourfront Centre to promote
the latest titles with a distribution of Fall 2010 Books For Everybody at the
International Festival of Authors in Toronto and at IFOA Ontario events. (Distribution of combined Main & Young Readers editions.)

Expanding on our annual program for the British Columbia Edition,
all three editions combined (Main, Young Readers & BC) will be distributed
to Globe and Mail subscribers in British Columbia on Saturday, November 27, 2010.

Plus, a combo promotion is available in conjunction with Canadian Family magazine for young readers and parenting titles.

Click to view a sample of the 2009 DIGITAL EDITION of BFE.

Click to view a digital version of
the 2009 BFE BRITISH COLUMBIA EDITION.

DOWNLOADS:

2010 Fall BFE FULL KIT

2010 Fall Ratecard (only)

2010 Canadian Family Combo Offer (only)

2010 Fall Ratecard (Compressed Info for all three editions)

2010 Fall BRITISH COLUMBIA Edition Kit

Submission form – National Editions
(Word File)
Submission deadline: April 27, 2010

Submission form – BC Edition
(Word File)
Submission deadline: June 9, 201

Canadian Family Media Kit

Perfect Snow
By Barbara Reid
Illustrations by Barbara Reid (Toronto, ON)
North Wind Press, an imprint of Scholastic Canada Ltd.
Vanishing Girl: The Boy Sherlock Holmes, His Third Case
By Shane Peacock (Baltimore, ON)
Tundra Books
When Stella was Very, Very Small
By Marie-Louise Gay
Illustrations by Marie-Louise Gay (Outremont, QC)
Groundwood Books
Scaredy Squirrel at Night
By Mélanie Watt
Illustrations by Mélanie Watt (Laval, QC)
Kids Can Press

All 2009 Books For Everybody Selections.

Winner of the Dartmouth Book Award (Non-fiction) and the Democracy 250 Atlantic Book Award for Historical Writing

SS Atlantic was a 2009 Books For Everybody selection.

The only comprehensive account of the deadliest shipwreck of the 19th century. Richly illustrated with archival pictures, maps, engravings and photographs.

$24.95 pb
70 colour and 130 b&w illus. 170 pp.
978-0-86492-528-2
(Goose Lane Editions)