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74th Fall Edition – BFE 2011

PRINT MARKETING THAT WORKS!


“With the decline in newspaper readership, and the high cost of radio and television advertising, Books for Everybody has become the focal point of our marketing plan. In the past two years, we have used the post office to deliver over 2000 copies to homes in areas of the city that don’t traditionally shop in independent stores, resulting in an increase in business from those neighbourhoods; we had new customers telling us how excited they were to receive a catalogue with so much information about new books.

“ The Books for Everybody catalogue is a great marketing tool for both publishers and retailers. It is one of the only forms of advertising that allows for direct feedback from customers on how they heard about both the books they are ordering and the store itself.

“ BFE also has longevity: people still pick up the catalogue from our front desk two months after Christmas.”

– Tammy Grieve, Greenley’s Bookstore, Belleville

• • • • •

“We are getting calls today from happy customers that just got their catalog in the mail.
(email sent October 18, 2010, Bronwyn, Words Worth Books)

“It happens every year: we know exactly when people get the catalog in the mail because that day we get tons of customers coming in with BFE marked up with recipient’s names on the different books. We also get multiple calls from customers inquiring if we have stock of the books for everyone on their list. It is a great way to sell books during the holidays and is a valuable tool for us, and our customers dearly appreciate it! These calls and customer visits don’t stop until long after the coupon has expired.”

– Bronwyn Addico, Words Worth Books, Waterloo

FALL/HOLIDAY EDITIONS 2011

With CBA’s National Conference planned for  May 13-15, this year’s Books For Everybody selection process for the national holiday editions will take place earlier in order to have a list in place.

  • April 21                       • Submission deadline
  • by May 13                    • Selections announced
  • May 13-15                             • CBA National Conference
  • early June               • Deadline for submissions – BC Edition
  • June 13/June 29                 • Listing forms/cover files due
  • late Sept./early Oct.           • Catalogues arrive in store
  • Oct./Nov.                              Additional distribution TBC

MAIN EDITION

  • single unit     $820
  • double unit    $1,295
  • 1/2 page         $1,725
  • Calendars/Journals  (single unit)   $410

YOUNG READERS EDITION

  • single unit     $800
  • double unit    $1,095
  • 1/2 page         $1,595

BC EDITION

  • single unit      $275
  • double unit    $480
  • quad unit        $685

Forms and downloads

For Booksellers – Fall 2010 Kit & Title List

NATIONAL EDITIONS (BC EDITION information follows after image)

2010 BFE Title List – Fully Updated

2010 Full Information Kit

2010 Purchase Order

2010 Sample pages – MAIN BFE, Young Readers Edition, and BFE BC

BRITISH COLUMBIA EDITION

2010 BFE BC Title List

2010 BFE BC Information

Sample BC Catalogue – 2009 – Digital Edition

Main Cover for download

Young Readers Cover for download

Forms and downloads

Fall 2010 – SUBMISSION INFORMATION

BOOKS FOR EVERYBODY is expanding its circulation for Fall 2010.

In addition to the core distribution of Books For Everybody catalogues to consumers via independent booksellers:

BFE is pleased to be working with Authors at Harbourfront Centre to promote
the latest titles with a distribution of Fall 2010 Books For Everybody at the
International Festival of Authors in Toronto and at IFOA Ontario events. (Distribution of combined Main & Young Readers editions.)

Expanding on our annual program for the British Columbia Edition,
all three editions combined (Main, Young Readers & BC) will be distributed
to Globe and Mail subscribers in British Columbia on Saturday, November 27, 2010.

Plus, a combo promotion is available in conjunction with Canadian Family magazine for young readers and parenting titles.

Click to view a sample of the 2009 DIGITAL EDITION of BFE.

Click to view a digital version of
the 2009 BFE BRITISH COLUMBIA EDITION.

DOWNLOADS:

2010 Fall BFE FULL KIT

2010 Fall Ratecard (only)

2010 Canadian Family Combo Offer (only)

2010 Fall Ratecard (Compressed Info for all three editions)

2010 Fall BRITISH COLUMBIA Edition Kit

Submission form – National Editions
(Word File)
Submission deadline: April 27, 2010

Submission form – BC Edition
(Word File)
Submission deadline: June 9, 201

Canadian Family Media Kit


Forms and downloads

sample digital bfe

Click to view a sample of the 2009 digital edition.

Digital editions can be personalized for your store.

Forms and downloads

Master Main Index

Master BC Edition Index

Stock Check Form

Wrap It Up Sell Sheet

BFE 2009 National Edition Covers

Hi-Res PDFs of the BFE catalogue covers are now available for downloading. Use these files for posters or any other printing needs.

Main BFE Edition Cover – Basic Version

Main BFE Edition Cover – Coupon Versio

BFE Young Readers Edition Cover

JPEG versions of the BFE catalogue covers for web use are also available here.

Main BFE Edition Cover – Basic Version – Full Size

Main BFE Edition Cover – Basic Version – Small

Main BFE Edition Cover – Coupon Version – Full Size

Main BFE Edition Cover – Coupon Version – Small

BFE Young Readers Edition Cover – Full Size

BFE Young Readers Edition Cover – Small

BFE British Columbia Edition Cover – Full Size

BFE British Columbia Edition Cover – Small

Forms and downloads

BFE British Columbia Edition Bookseller Information

2009 Bookseller Kit (includes title list)

2009 BFE BC Purchase Order

2009 BC Edition Title List Only

2008 edition of Books For Everybody BC Edition

Forms and downloads

Fall 2009 BFE Bookseller Information

The Books For Everybody Information Kit
for Fall 2009 is now available.

Order Your Fall 2009 BFE Catalogues now.


Download Bookseller Purchase Order.

Download Bookseller Information Kit – including update Title List

Title List Only (PDF)

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Title List (Excel spreadsheet)

Not all publisher have been able, or willing, this year to support this important marketing tool for independents; please let participating publisher reps know you appreciate their support.

Attila Berki,
Associate Publisher

NOTE: Title List and Order Form for Books For Everybody British Columbia Edition will be available in the first week of August.

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Some of the titles featured in Fall 2009 BFE.

Forms and downloads

BFE – British Columbia Edition

Information Package and Submission Forms

Information Package

Submission Form

bc081

Forms and downloads

FALL 2009 TITLE LIST

The Books For Everybody Title List for Fall 2009 is now available.

LATEST UPDATE: July 23, 2009
Note: Titles in red are updated or new additions to the list.

Download Title List (PDF)

Download Title List (Excel spreadsheet)

NB: titles may be still added to this list until mid-July. Updates will be posted and sent to all booksellers.

Not all publisher have been able, or willing, this year to support this important marketing tool for independents; please let participating publisher reps know you appreciate their support.

Attila Berki,
Associate Publisher

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Forms and downloads

Latest news

Publishers: Fall 2009 Ratecards, Schedules and Submission Forms for Books For Everybody, the Young Readers Edition and Books For Everybody British Columbia Edition will be available shortly.

Booksellers: Copies of Spring/Summer 2009 are still available.

What people are saying

Thanks for the Spring Books for Everybody catalogues. It's exciting to have it distributed with the Globe and Mail this morning. I had a customer in already clutching his catalogue and asking about books. How good is that? — Penny Esseltine, Rose Cottage Books, Tillsonburg, ON

Books For Everybody Fall 2007 is over with and sales were great. It was one of the best catalogues we've had! And one surprise discovery - a Canadian novel brought to our attention in the Spring/Summer edition - has been one of our runaway sellers for 2007, with sales of more than 225 copies. I wish we had catalogues to hand out now - in January. The spring edition is a long ways away. — Harold Ritchie, A Loft of Books, Alliston, ON

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